Hetal is currently invite-only. Book a demo to see if you're a fit!

Know your shelf, drive more sales.

Hetal optimizes merchandising and category management by easily and affordably diagnosing planogram compliance.

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Trusted by teams at leading consumer brands, starting at for just $1.25/store/month

Understand shelf reality vs. expectation

Our network of shoppers frequently records aisles while already in-store. We use Computer Vision + AI to identify issues, prioritize them, and provide underlying visual proof.
A grocery store filled with lots of food.

Optimize merchandising

It’s easier to know what stores to visit if you already know what’s happening. Deploy budget smarter by focusing on the highest ROI stores.

Unlock category management

Tie Hetal shelf data with sales data to understand what's driving incremental revenue to make better decisions and have better buyer conversations.

Measure sales lift

Whether it's deciding to launch a display or sending merchandisers to fix issues, see how sales reflect shelf changes.

Supercharge retail, affordably

Starting at $1.25/store/month, it’s easy and inexpensive to start with Hetal. Let’s grow your retail business together.

“Hetal is changing the game in retail. They're my source of truth for what's happening on the shelf. We've optimized in ways I didn't even expect now that we have this knowledge.”
Danny, VP of Retail at Lemme
“Seeing is believing. With Hetal, we can understand compliance issues, store execution trends, and have the photo evidence to back it up.”
Jeff, VP of Business Development
at Neurogum
“So happy we have Hetal. Understanding our shelf execution means we can optimize merchandising and see what’s really driving revenue.”
Chase, Chief Brand Officer at OPositiv

Get started today.

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